Cristina Vera Bridges is an award-winning communications strategist and founder of Vera Creative, a purpose-driven agency specializing in marketing and strategic communications. With 25 years of experience, she advances equity in education, the arts, and community wellness through impactful storytelling and strategy. Cristina was named one of Crain’s Chicago Business Notable Latino Leaders for her influence and advocacy. She also founded La Collective, a nonprofit that empowers women of color through mentorship and leadership development. Cristina serves on the boards of the Puerto Rican Arts Alliance, Chicago Advertising Federation, and Salt and Light Coalition, helping shape culture and community impact.